About Shannon
Shannon Williams
Journalist
Shannon is a freelance editor and writer. As a professional content creator over the last ten years, Shannon has worked across many industries including tech, business and travel, in a variety of mediums including media, publishing, communications and social media. She has a knack for finding the right voice for her audience and relishes the opportunity to tell stories.
Stories by Shannon - Page 50
AI boosts personalisation but consumer trust remains elusive
Wed, 4th Jun 2025
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cx
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martech
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personalisation
AI personalisation boosts customer spend by 75%, yet only 15% of consumers fully trust brands with their personal data, says Twilio report.
ANZ consumers want first-contact solutions but satisfaction lags
Wed, 4th Jun 2025
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uc
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cx
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martech
Research shows 53% of ANZ consumers value first-contact resolution in service, yet only 33% of CX leaders believe they deliver highly personalised experiences.
Ataccama ONE brings document AI to Snowflake for better data
Wed, 4th Jun 2025
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data analytics
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martech
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cdp
Ataccama integrates its ONE platform with Snowflake's Document AI to convert unstructured documents into structured data, improving analytics and AI applications.
One in four UK construction suppliers lagging in digital commerce
Wed, 4th Jun 2025
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digital transformation
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martech
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commerce systems
A quarter of UK construction suppliers are struggling with eCommerce, risking competitiveness as the sector lags in digital transformation, research reveals.
Retailers urged to strengthen cybersecurity after global attacks
Wed, 4th Jun 2025
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ransomware
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supply chain
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cybersecurity
Retailers worldwide face mounting cyber attacks, with experts urging stronger security and supply chain oversight after breaches at Adidas, Victoria's Secret and Cartier.
Cybercriminals harness AI to boost phishing & malware attacks
Wed, 4th Jun 2025
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malware
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ransomware
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phishing
Cybercriminals are increasingly using AI to create sophisticated phishing and malware attacks, complicating detection and raising cybersecurity risks globally.
Fake CAPTCHA scam targets 2,353 WordPress sites, warns CyberCX
Tue, 3rd Jun 2025
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malware
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martech
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advanced persistent threat protection
CyberCX warns 2,353 WordPress sites, including 82 in Australia and New Zealand, have been targeted by the DarkEngine fake CAPTCHA scam spreading malware.
AI accelerates identity fraud as firms overestimate defences
Tue, 3rd Jun 2025
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fintech
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physical security
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ai
Significant rise in identity fraud targeting European firms, with 59% reporting more attacks despite 74% feeling confident in their defences, Signicat finds.
Contractor & consulting roles surge as global hiring shifts
Tue, 3rd Jun 2025
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hcm
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workforce technology
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professional services
Contractor and consulting roles surge globally, with Oyster reporting a 46% rise in contractor engagements and a tenfold increase in consulting hires in 2024.
Secondary schools rapidly embrace AI but prefer blended learning
Tue, 3rd Jun 2025
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digital transformation
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ai
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education, learning & training
Nearly 80% of Australian secondary schools now use AI tools, favouring a blended approach that combines digital and print resources in education.
UK consumers value store loyalty over brands, research shows
Fri, 30th May 2025
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customer service
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branding
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online shopping
UK shoppers show stronger loyalty to stores than brands, with customer service and rewards driving loyalty, especially among those over 55 years.
Experts warn of surge in Google, Apple, Microsoft breaches
Fri, 30th May 2025
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crypto
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cloud security
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phishing
Experts warn of a rise in Chrome extension attacks and a breach exposing 184 million stolen log-ins, highlighting urgent cybersecurity risks worldwide.
UK demand surges for AI prompt engineers as salaries climb
Fri, 30th May 2025
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genai
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llms
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ai
Demand for AI prompt engineers in the UK soars by over 180%, with salaries reaching up to GBP £87,500 amid growing adoption of generative AI technologies.
Half of UK online shoppers shun retailers with slow refunds
Fri, 30th May 2025
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supply chain
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e-commerce
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customer service
Over half of UK online shoppers would avoid retailers slow to refund returns, expecting refunds within 2-3 days, survey finds.
Stacklet unveils AI-led cloud tools to speed up cost savings
Fri, 30th May 2025
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finops
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agentic ai
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software engineering
Stacklet launches AI-powered tools with Jun0 and Cloud Action Center to speed up cloud cost savings and reduce resource wastage for FinOps teams.
Most IT leaders struggle to prove ROI from cloud spending
Fri, 30th May 2025
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virtualisation
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private cloud
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hybrid cloud
Most IT leaders struggle to prove cloud ROI despite claiming FinOps maturity, with 78% admitting difficulties in consistently showcasing value from cloud spend.
Movavi study finds global users embrace AI & creative filters
Fri, 30th May 2025
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e-learning
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digital entertainment
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ai
Movavi’s study of 70 million users reveals a global embrace of AI and creative filters in video editing, with extensive experimentation beyond basic cuts.
Calls for review as TISA urges FCA to simplify disclosures
Fri, 30th May 2025
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financial literacy
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fca
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financial services
TISA urges the FCA to simplify consumer disclosures for investments, calling current rules confusing and advocating clearer, unified information.
Bundaberg leads Australia in booming small business growth
Fri, 30th May 2025
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smb
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godaddy
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entrepreneurship
Bundaberg leads Australia in small business growth with a 178% rise in startups last year, outpacing Sydney and other major cities.
Most high-traffic email domains still vulnerable to phishing
Fri, 30th May 2025
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phishing
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email security
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cybersecurity
New research reveals 92% of the world's top email domains remain vulnerable to phishing due to inadequate DMARC enforcement, exposing businesses globally.